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The Internet Marketing Primer - Beginners Guide to Blogging

by: Michael Saunders

Have you tried to publish Website pages the 'old way'? It involves your HTML publishing software, an image editing software and FTP (File Transfer Protocol) software - then you'll begin the endless process of create, save, upload, view, tweak, save, upload, view - ad infinitum.

With blogging, you can focus more on getting your word to your target and less on the technical aspects of old-style Web publishing.

A blog is basically an online journal wherein you can digitally pen down your thoughts, ideas, opinions and practically anything that you want people to read. Blogs come in different styles, formats, and settings, depending on the preference of the user. Many blogging sites, offer built in features such as hyperlink, straight texts, pictures etc. Some blogging sites, even allow you to put video and mp3's on your blogs.

Instead of writing texts, some bloggers choose to make their blogs more audio friendly, by using spoken word entries. This is called audio blogging.

Basically a blog contains these features:

title- which allows you to label your postbody- this is the content of your posttrackback- other sites can be linked back to your blogpermanent link- every article that you write has a URLcomments- this allow readers to post comments on your blog.

One of the advantages of blogging, is that it is made of only a few templates. Unlike, other websites that is made up of numerous individual pages. This make it easier for blog users to create new pages, because it already has a fix setting that include: slots for title, body of the post, category, etc.

This is especially useful for first time users, since they can start blogging right away. They can chose from a number of templates that blogging websites provide.

Anyone who wants to start a blog can do so by becoming a member of a blogging website of their choice. Once they've become members, they automatically become a part of that particular blogging community. They can browse through other bloggers pages, and link them back to their own blogs. They can also make comments on other members' blogs.

Blogging is not just limited to personal usage. There are a lot of blogs that follow a theme such as: sports, politics, philosophy, social commentary, etc. These blogs espouse on their specific themes. This way blogging becomes a medium in which people can share their knowledge and opinions about a variety of themes and topics.

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Did you know? - Blogs Increase Your Website's "Findability"

A website that is positioned well on Google, MSN and Yahoo is has the potential to be a significant money-maker. The continued explosive growth of the Web makes this one of the hottest topics in Internet Marketing - how to be found?   (continued...)

The Internet Marketing Primer - Beginners Guide to Blogging
  Page 2

About The Author

Michael Saunders has an MBA from the Stanford Graduate School of Business. He edits a site on using Blogs for Online Marketing and maintains a site on Online Promotion Strategies.

 

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About The Editor

Michael Saunders is the editor of HandsNet - a Human Services News Website, Prosperity in America - Dedicated to a Life of Abundance, and the Internet Marketing Library.

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